Monday, March 29, 2010

75 years of Jaguar - A journey extraordinaire


It's not just the Jaguar brand that steps in to its 75th year. Technical innovation, design leadership and sporting success in the automotive world are entering their platinum year. It's Jaguar that has pioneered state-of-the-art innovation in automobiles consistently.
Merritt Island Jaguar, having been amongst the prominent Jaguar dealerships in and around Merritt Island is proud to be associated with a brand that has come a long way in instilling the feeling of luxury driving amongst millions of Jaguar owners across the world.

Driving down memory lane
In the year 1922, today's Jaguar began as a Swallow sidecar, an initiative of Sir William Lyons. After a stint with the 'SS' motorcycle sidecars and automobiles for more than a decade, the then all-new SS 100 was set to be launched in 1935. That was when Sir William Lyons felt the need for an evocative name, and finally the brand Jaguar was born and the Jaguar SS 100 became the world's first Jaguar.
Sir William Lyons immortal words – “A car is the closest thing we can create to something that's alive” reflects the passion which he infused when he built cars.

75 and going strong
Today the entire world is in awe of Jaguar's class. In 75 years, Jaguar has been setting path-breaking trends and has constantly lead the path of innovation, sheer luxury and ruthless racing. And this 75th year will also see Jaguar returning to the race track with the all new Jaguar RSR XKR GT2 and will compete in the American Le Mans Series.

Celebrate with Merritt Island Jaguar
Incredible offers on top-class Jaguar models await you at Merritt Island Jaguar. Drive home a legacy that has 75 years of remarkable history behind, while bagging some amazing deals as well!